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Matt Slater

Ranking wins

#1Project management softwareπŸ‡ΊπŸ‡Έ#1Cybersecurity softwareπŸ‡ΊπŸ‡Έ#1HR softwareπŸ‡ΊπŸ‡Έ#1Online casinoπŸ‡¨πŸ‡¦πŸ‡¬πŸ‡§πŸ‡ΈπŸ‡ͺ#1Crypto tax softwareπŸ‡ΊπŸ‡Έ#3Learn JapaneseπŸ‡ΊπŸ‡Έ#3Buy bitcoinπŸ‡¨πŸ‡±#1Offroad vehiclesπŸ‡¦πŸ‡Ί
#1 for project management software in the US

#1 for project management software in the US

Grew and protected the #1 ranking for "project management software" in the US, one of the most contested commercial keywords in B2B software, while building the SEO function behind it from zero.

SEOLink BuildingSaaS
#1 for online casino across Canada, UK, and Sweden

#1 for online casino across Canada, UK, and Sweden

Ranked #1 for online casino across multiple core markets through technical foundations, content, internal links and authority link building in one of SEO's most competitive verticals.

SEOLink BuildingiGaming
#1 in Google and 50+ AI Overviews for crypto tax software in under 6 months

#1 in Google and 50+ AI Overviews for crypto tax software in under 6 months

Designed an approach to specifically win more than 50 AI Overviews β€” a category where the brand had no AI Search presence at the start. This allowed a relative newcomer to beat incumbent brands in the space.

Link BuildingSEOAI SearchSaaSCrypto & Web3Finance
30k to 200k monthly organic traffic for a language learning app

30k to 200k monthly organic traffic for a language learning app

Took a language learning app from 30k to 200k monthly organic visitors over a period of 9 months, through consistent, cumulative link building run alongside the client's existing content strategy.

SEOLink BuildingLanguage Learning
150% organic traffic growth (plus top 3 rankings) for a social engagement SaaS platform

150% organic traffic growth (plus top 3 rankings) for a social engagement SaaS platform

I engaged to scale high quality backlinks to cement authority around the client's social SaaS platform. Consistent velocity and steady growth was on the menu once again β€” and once again it paid dividends, this time in just 3 months.

Link BuildingSEOSaaS
Carry.com: a full domain migration with zero traffic loss

Carry.com: a full domain migration with zero traffic loss

Led the full SEO migration strategy and execution for Carry, moving the entire site from CarryMoney.com to Carry.com without losing organic equity.

SEOSaaS
ChatGPTClaudeGoogleGrokRedditAI Search Manifesto

Visibility Growth in AI Search

My POV on the state of the industry and the tactics I’ve found that actually move the needle β€” covering ChatGPT, Claude, Google AI Overviews, Grok and Reddit.

Read the manifesto→

Trusted by

Awaken Tax
BWZ
Carry
Casumo
College IQ
CrowdReply
Daily Drop
Domain Name Wire
DPM
Durable
Hyper3D
InvGate
Migaku
Productive
PMP
Respan
Select Software Reviews
Funnz
CTO
Vidu

What clients say

I had a very bad experience with SEO agencies before Matt. We paid a lot and got no results, so I was skeptical to even hire someone to help us. But as soon as we started working with Matt, I was immediately impressed. We started ranking basically right away, and within months we were on the first and second pages for most of the relevant keywords for our categories. We went from getting no new users from SEO at all, to now it being our second best performing marketing channel.

Andrew Duca

Andrew Duca

Founder Β· Awaken Tax

I watched Matt take a media company from zero SEO roles to a team of 5+, with the organic revenue growth to back it up. Matt cuts through a hundred possible initiatives and tells you the three that move the needle this quarter, explained so clearly that even non-SEO stakeholders immediately get it and give the green light. Calm under pressure, zero ego, total focus on outcomes. If you need someone who can architect the strategy and build the team to execute it, Matt's your guy.

Jonathan Boshoff

Jonathan Boshoff

Founder Β· Rank Builders

Matt is one of the smartest SEOs I know (and my life is cursed β€” I know SO MANY people in the SEO industry). He is a technical genius, a strategic mastermind, and just knows how to rank a website. 10/10 would stake my reputation on telling you that Matt is the BEST.

Sean Markey

Sean Markey

Founder Β· Winterline and Ranks.com

Matt has a knack for being able to break down complex systems and patterns into digestible ideas and plans. He's able to separate noise from signal with ease, and uses this to prioritize action over analysis. He gets to it.

Colin O'Hearn

Colin O'Hearn

Director of Marketing Β· Paved